Samsung's PDP offering come equipped with the exclusive "Ultra FilterBright" technology which features an enhanced panel and filter to minimize image glare and maximize contrast. This 50-inch model with integrated ATSC Tuner, 1365x768 features a contrast ratio of 10,000:1 for deep black reproduction that results in clearer, crisp and more finely detailed images even in bright viewing environments. With 16 bit color processing, improvements in contrast result in a wide array of color expressions. The company has also applied Silhouette Editor, which helps eliminate false contours and dither noise in the fast moving scenes, resulting in a refined face tone and shape. These features help produce rich color tones and create a more realistic picture for users to see. [Our prices include freight & handling fees.]